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Call-to-Action Fails Infographic

In Consultation, Content, Marketing, SEO, Social Media, ThinkPod, Web by ThinkPod

How many times you’ve signed up for things online? Have you once downloaded Dropbox? An online trial? Maybe an online course or e-book? These signups were likely a result of effective calls-to-action. It’s important to guide site visitors through the journey using strategic calls-to-action (CTAs). So, what happens when your calls-to-action fail? Well, they do… a lot. Don’t make the same mistake these companies did. The “Small Business B2B CTA Study” of 200 websites found major call to action fails. Here are a few of them.