Content Marketing
Strategically targeted content creation brings customers to you. We will help you tell your story and create content that stays fresh and ahead of the curve.
SEO copywriting services
More than 70 percent of businesses and 80 percent of consumers turn to search when researching an upcoming product purchase. With our SEO copywriting services, which focus on producing blogs and articles for your website, you can capture users in the early stages of the buying funnel — and then guide them to conversion. We maximize the impact of your original articles and blog posts by researching your target audience. Our team learns their pain points and wants, which allows us to develop content that appeals to them, plus supports your digital marketing goals.
Our copywriting team also helps your copy appear in relevant search results by including keywords that coordinate with your content’s topic. For example, an article that discusses how to landscape a front yard may feature the keyword, “front yard landscaping ideas,” in a few paragraphs. Incorporating relevant keywords into your content helps your website rank for high-value searches related to your business. If you’re a landscaper, for example, a blog post about landscaping front lawns allows you to reach some of your target audience.
Website sales and technical copywriting services
Whether you’re looking to add content to a new service page or update existing service pages, our sales and technical copywriting services can match your needs. When you select this service, our award-winning digital marketers develop a content and keyword strategy for your service pages. Our copywriters then write your reader-friendly and search engine-friendly copy. This targeted copy helps boost your website’s rank in search results, which leads to more high-value traffic to your site. For users, this copy is persuasive and convincing, which maximizes your conversions. Like our SEO copywriting services, we invest the time to learn your business, industry, and target market. It’s all a part of our commitment to developing a personalized strategy, as well as working as an extension of your in-house team. No matter your industry, target market, or product, this service is an excellent option.
Ecommerce product description copywriting services
We know that different businesses in different industries have different needs. That’s why we offer website copywriter services for product descriptions. If you’re an ecommerce store, this service is a tremendous help to your team, as it ensures all your products have compelling, informative, and search-friendly descriptions. Use our copywriter services to not only create descriptions of your products but also help them rank for high-traffic keywords that can bring more shoppers to your site. For maximum impact, our copywriters invest the time to research your product’s uses, features, and market. That investment creates copy that converts.
Long-form or skyscraper content copywriting
Shoppers, as well as search engines, love long-form content — also known as skyscraper content. This content draws readers to your site and keeps them there longer. It can also direct them to helpful, related content, like a blog post, article, or even a product page. What is long-form content, though? It’s a specialized form of web copywriting that answers a question or provides solutions to a problem. A skyscraper piece of content often includes specific, actionable details that keep users hooked. The best part is that long-form content comes with the best chance of maintaining a high ranking over time. For the best results, we recommend our outreach or promotion services for long-form content. While it costs $600 per asset, it helps your content reach its target audience — it can even lead to your skyscraper post becoming a viral hit.
In-depth online guide copywriting
Our website copywriter services also include in-depth online guide copywriting. Compared to long-form content, guides are even more extensive. They also have the potential to pay some serious dividends, as your business can repurpose them for generating leads, earning email subscribers, and more. For example, companies often offer guides for free, in exchange for a user’s email address. With this copywriting service, you can reach out to potential customers and offer them something of value — a guide that answers their questions, resolves their problems, and connects them with the product or service they need.
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